Key Considerations: Value Creation
Although corporate real estate and facilities represent a very significant
portion of the balance sheet and operating expenses, they often do not
receive the attention they deserve despite the huge potential for creating
competitive advantages, reducing costs and improving operating
efficiency. Corporate real estate must be viewed as a strategic asset,
not a liability or cost center. Likewise, the real estate plan must
closely align with the overall business plan.
The first mistake most companies make is not allowing their real estate
team to participate early enough in strategic discussions and to work on a
"direct report" basis with senior management, preferably in finance.
Strategies for cash flow improvement, asset redeployment, synergy
improvement and consolidation must be developed early on if opportunities
are to be fully realized.
The following are common examples of opportunities to enhance a company's
value and performance through real estate initiatives:
- Attract and retain a desirable and affordable work force.
- Disposition or re-engineering of inefficient and functionally obsolete
properties.
- Renegotiation of above market leases.
- Proper valuations for specialized facilities.
- Allowances for expansion / contraction plans and overall
flexibility.
- Ability to align real estate occupancy with corporate cultures and
business plans.
- Mitigation of potential legal liabilities.
- Evaluation of book value vs. market value of owned properties.
- Recapitalization opportunities via sale/leasebacks, etc. for owned
facilities.
- Creative disposition strategies that include tax implications and
improve key financial ratios.
- Analyze strategic market gaps and overlaps integrating portfolios and
people.
- Eliminate duplicate locations and support functions (mail security,
maintenance, etc.).
- Establish new benchmarking programs and unified corporate
standards.
- Leverage opportunities from suppliers and vendors via unified
standards and scales.
- Establish accountable performance measures.
- Perform detailed, annual portfolio review for opportunities, forecasts
and planning.
- Periodically audit leases to ensure conformity and prevent errors and
inconsistencies.
The bottom line is that effective real estate plans focused on operational
effectiveness including space, labor costs and operational efficiency can
generate very significant cost savings for the corporate space user.
The day-to-day responsibilities of your core business are demanding
enough. A qualified real estate services team acts as an extension of
your internal team and can help you realize significant savings and
operating efficiencies through their expertise and experience. The tenant
representation team at The Acclaim Group provides a full complement of
national tenant representation and space disposition services. We provide
proven methodologies that are thorough, meticulous, and extremely
versatile in scope.
To learn more about the Acclaim advantage, please call us at (908)
653-0880 and ask to speak to one of the principals of our firm -
Michael Maroon or Todd Smith.
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